Fill Me In
The travel bubble between Singapore and Hong Kong will launch on November 22 and the announcement has already been making waves amongst travel-lovers in both countries.
With travel options sorely limited, it is no wonder that leading international online travel services provider, Trip.com witnessed a surge in demand for leisure travel between Singapore and Hong Kong.
Rise in search volume amongst travellers
According to the latest Trip.com data, on 11 November in the three hours after the SG-HK travel bubble announcement on the resumption of cross-border flights next week, there was a significant rise in the search volume for travel products from Singapore to Hong Kong, with a 200% increase for flights, and a 150% increase for hotels.
The converse is true as seen from the surge in search volume of flights from Hong Kong to Singapore growing by 300%, followed by a 200% increase in Singapore local hotel searches.
Travel demand observed since travel bubble agreement
Trip.com has observed growth in travel demand since the first announcement of the SG-HK travel bubble agreement on 15 October. In the two hours after the announcement, search volumes for flights in Singapore saw an increase of 56.4%, followed by a 40% increase in local hotel searches. Following this, the site has found interest in travel between Singapore and Hong Kong was on the rise, showing hunger for cross-border travel remains strong.
Promotions galore for travellers
In response to these trends, on 29 October, the Hong Kong Trip.com LIVE show advertised a wide range of Singapore hotel discounts as well as local staycation hotel deals, including Shangri-La Hotel Singapore, Mandarin Orchard Singapore and Amara Sanctuary Resort Sentosa, in addition to useful information for Hong Kong customers planning on venturing to Singapore for their next trip. This two-hour show attracted a total of 1.6 million viewers.
Trip.com LIVE shows have taken place in Japan, South Korea, Hong Kong, Singapore, Malaysia and Thailand. Customers around the region have tuned in for top discounts on travel products tailored to their local market, as a part of “Travel On Sale” promotion, which offers flexible advance bookings for a range of travel products, boosting domestic travel and laying the foundations for the future global travel recovery.
Promotions on Singapore and Hong Kong hotel and flight products are still ongoing and can be found here.
THG’s Facebook and Instagram, and get the latest updates via Telegram.
